About

theflower iris
- a non-seasonal made to order slow fashion brand founded in 2015 by Ofufeh.
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Ofufeh is a Cameroonian born flower and colour lover. Dully noted in the heavy use of floral motifs and prints in iris. At the age of 14/15, under the influence of her grandmother who was a sewist, Ofufeh set her sights of opening a label of her own. 
Inspirited by a love of 90s animation and fashion, theflower iris is a kaleidoscopic bouquet of imagery. Each piece is made with an absolute adoration of nature in all its textures, silhouettes, and hues. That with a massive dose of wanting to realize the fashions of anime characters. This is where the fantasy meets reality, realistically.
iris fashion is designed and curated by familiarity. It aims to introduce already well established silhouettes but do so in fun and textural way. Exploring the world of textile manipulation through pleats, beading, gathering, and forever more and more. 
iris is a mood - and is, subsequently, designed to adorn each of the personalities we accumulated in our lifetime.